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Esoteric Strats

Who owns your domain name?

Ahmed Siyad ·

Your domain name is the address of your website and your email. If it is registered to a former employee, a freelancer or an agency instead of your organisation, you do not fully control either.

Run a WHOIS lookup

Use any WHOIS tool or your terminal, for example whois yourcompany.co.ke. Read the registrant, not the technical contact, and check the expiry date.

Fix the registrant first

If the registrant is a person, not your company, fix that first. Ask your registrar to move the domain into an account your organisation owns, and turn on auto renewal.

Keep reading

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    Open your website on a phone and count to five. If a stranger cannot tell what you do, who you serve and how to reach you, the message is the problem, not the design.

  • What does Esoteric Strats mean?

    The word, the mark, the work and how to say it: where the name Esoteric Strats comes from and what it stands for.

What’s slowing your team down?

Walk us through it. We’ll come back with what a fix could look like, and what it would take.

Start a project info@esotericstrats.com